Made to stick?

If there is any idea within the church that we want to stick, it's the idea of people gathering together in the name of Jesus to live life as He did.

Made to Stick offers six steps to creating a sticky message:

1. simplicity: strip ideas to their essentials
2. unexpectedness: use counterintuitive examples
3. concreteness: include sensory information
4. credibility: ideas must be testable by the user
5. emotions: disgust, sympathy, resentment--they all work
6. stories: people love a good tale.

As we attempt to cast a vision for LIFE groups at Crossroads, what can we learn from this ?